The agreement between you and Bloom, written to be read rather than skipped.
Last updated July 26, 2026
Bloom is an iPhone app that looks at a photo of a plant and tells you what it is, whether it appears healthy, what problems it can detect, and what to do about them. It also stores a garden on your device and schedules watering reminders. It is operated by Vynse, based in France.
By downloading or using Bloom you agree to these terms. If you do not agree with them, don't use the app.
Bloom's readings are informative and are not guaranteed to be correct. Species identification and disease detection are produced by an automated system working from one photograph. They can be wrong, particularly when the image is dark, blurred, distant, or shows a symptom that several different problems can cause.
Bloom reports a confidence score for exactly this reason, and tells you when it is not sure rather than guessing. Treat every reading as a starting point for a decision you make yourself.
Bloom is not a substitute for professional horticultural advice. For a valuable, rare or irreplaceable plant, or before applying any chemical treatment, consult a qualified professional. Bloom is not advice about human or animal health: never eat, apply or medicate with a plant on the strength of an identification in this app.
Following a care plan is your choice, and the outcome for your plant is your responsibility.
Bloom requires a paid subscription from the first scan. There is no free trial and no free diagnosis. Two plans are offered:
Prices are in US dollars and may be shown in your local currency, converted and taxed according to App Store rules for your region. Apple processes the payment through your App Store account.
Subscriptions renew automatically. Your account is charged for the next period within 24 hours of the end of the current one, unless you cancel before then. If we change a price, Apple will ask you to confirm before the new price takes effect.
Each diagnosis costs us money to run, so scanning is capped at 10 scans per day and 60 per month. These limits exist to bound abuse, not to meter honest use: a collection of twenty plants scanned monthly comes nowhere near them.
If you reach a cap, Bloom tells you and scanning resumes at the start of the next day or month. A scan that fails does not count against your allowance. If you have a genuine reason to need more, write to us and we will sort it out.
Open Settings on your iPhone, tap your name, then Subscriptions, then Bloom, then Cancel Subscription. You can also do this from the App Store app.
Cancelling stops the next renewal. You keep access until the end of the period you have already paid for. On a new phone, use Restore purchases in the app's profile screen to pick your subscription back up. We cannot cancel a subscription for you or issue a refund ourselves, because we never take the payment. Refunds are handled by Apple, at their discretion, through reportaproblem.apple.com.
If you are a consumer in the European Union, you have the right to withdraw from a purchase of digital content within 14 days of buying it, without giving a reason.
Because the purchase was made through the App Store, Apple handles withdrawal and the refund. Request it at reportaproblem.apple.com, or contact Apple Support. If you have trouble, email us and we will help you pursue it.
This right is in addition to anything else these terms say, and nothing here limits the statutory consumer rights you have where you live.
Please don't:
We may stop providing the service to an installation that does any of the above.
Your photos remain yours. We claim no ownership over them and no right to publish or reuse them. You grant only the narrow permission needed to run the diagnosis you asked for: sending that image to our diagnosis provider and returning the result to your device. How photos are handled is set out in the privacy policy.
The app itself, meaning its code, design, name and logo, belongs to us and is not licensed to you beyond ordinary personal use of the app.
Diagnoses are produced with Plant.id, operated by Kindwise s.r.o. Subscription status is managed with RevenueCat, Inc. Payments are handled by Apple. If one of these services is unavailable, part of Bloom may not work until it returns.
Bloom is provided as it is, and we can't promise it will be available without interruption or free of faults. Features may change as the app develops; we won't remove something central to what you paid for without telling you.
If these terms change, this page changes and the date at the top is updated. Continuing to use the app after a change means you accept the new terms.
To the extent the law allows, Bloom is not liable for indirect or consequential loss, or for the death of a plant, arising from your use of the app or from acting on a diagnosis. Where liability cannot be excluded, it is limited to the amount you paid for your subscription in the twelve months before the claim.
Nothing here excludes liability for fraud, or for anything that cannot lawfully be excluded, including your statutory rights as a consumer.
Bloom is not intended for anyone under 13. If you are under the age of majority where you live, use it only with a parent or guardian's permission and on their App Store account.
These terms are governed by the laws of France, without regard to conflict of law principles. Disputes arising from them or from your use of Bloom fall under the exclusive jurisdiction of the courts of Paris, France.
If you are a consumer in the European Union, you keep every mandatory protection given to you by the law of the country you live in, and nothing above takes that away.
If any part of these terms turns out to be unenforceable, the rest stays in force.
Questions about these terms? Email us.
